Four of the top newspaper companies in the country have teamed-up and invested in ad network, quadrantONE. The New York Times Company, Gannett, Hearst Corp. and the Tribune Company will work on offering a more effective and more attractive package for advertisers that target a wider public audience. The four companies will launch a coordinated advertising sales network by pooling together their inventories to offer a more attractive package for advertisers looking to reach a national audience.

SOURCE: Internetnews

Posted on February 25